Tottenham Hotspur is poised to heap further pressure on supporters to stop proudly chanting the race hate slur “Yid”.
According to a report in online sports magazine, The Athletic, the club is looking for an in-depth discussion about the use of the word, which Jewish News has offered to take part in. The decision to talk directly to fans comes after a 2019 consultation with 23,000 supporters, and further work with focus groups in 2020.
The Athletic says Spurs are about to launch a campaign next year “to try and provide fans with more information about the slur and its origins, as well as historical context as to why it is so harmful”.
“This will be of particular benefit to some younger fans who, Spurs’ research shows, are less aware of the word’s origins and more likely to sing it. It’s understood that Tottenham want the re-evaluation of the use of the word to be a collaborative process with supporters”.
The Y-word is not permitted on any Spurs merchandise or in club outlets. Jewish News has been told by the club that it has no issues with The Athletic’s report.
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