Kim Kardashian and Bar Refaeli to be faces of Israeli sunglasses brand
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Kim Kardashian and Bar Refaeli to be faces of Israeli sunglasses brand

US TV personality joins Israeli model as new ambassadors for fashion brand Carolina Lemke

Bar Refeali and Kim Kardashian
Bar Refeali and Kim Kardashian

Kim Kardashian will join Israeli model Bar Refaeli as a face of Carolina Lemke, an Israeli sunglasses brand.

The American reality TV star will also invest a hefty £22 million ($30 million) in the company, which is partly owned by Refaeli, the Israeli business daily Globes reported. The pair will be photographed together for a publicity campaign, according to Haaretz, and Kardashian will visit Israel in March.

Kardashian will also be a partner in the creation of her own limited edition glasses line, which she will promote. The partnership is part of the 7-year-old company’s expansion into the U.S. market.

Kardashian visited Israel in April 2015 with her husband, rapper Kanye West. The couple baptised their daughter, North, at the Cathedral of St. James in Jerusalem’s Armenian Quarter.

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