Sir Eric Pickles MP has launched the nationwide consultation on the UK Holocaust Memorial in London, after designs were submitted for the monument and underground learning centre next to Parliament.

Pickles, who is chairman of Conservative Friends of Israel, is also the Post-Holocaust Special Envoy, and launched the consultation at the Board of Deputies meeting on Sunday.

It then moves to Westminster Hall next week, proceeding to the parliaments in Wales, Scotland and Northern Ireland, together with regional centres, before returning to London for a final decision.

Discussing the exhibition, he said: “The location is immensely important – right next to Parliament, minutes away from both chambers, it is very telling, and it recognises that the Holocaust continues, because we are facing now the final stages of the Holocaust, which is denial… We need to make sure that there is something that recognises that people died.”

He said he felt it particularly important as the number of Holocaust survivors dwindles. “We’ve been taking evidence, getting films, high-resolution to make sure the story is there, things that are interactive,” he said.

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“We just want to make sure that there is something there that the Jewish community can be very proud of, but it’s also going to be a catalyst to work with other organisations and to recognise the effects of genocide right across the world.”

Unveiled: 10 emotive designs hoping to be UK’s Shoah memorial

Addressing Deputies, Pickles said he pushed for “a modern working definition of anti-Semitism” with partners at the International Holocaust Remembrance Alliance, which Theresa May adopted in December on behalf of the UK, because of the BBC’s reporting after a Paris gunman targeted a kosher deli, when a French Jewish woman was asked whether she thought the situation in the Middle East had been a factor.

While the IHRA definition is not legally-binding, it will be used in colleges, councils and government departments, and Pickles argued that it should be adopted in universities as well.

Here are the shortlisted designs for the National Holocaust Memorial: